Brief 1: Cybernetic Self

First brief of the year, Cybernetic Self.


Immediately on receipt of the brief, two big things came to mind. 

1. The Turing Test

2. Catfishing/Fake personas. 

The Turing test, for those of you who don't know, is a test written by Dr. Alan Turing, which is used to verify the legitimacy of an android. The point of the test is for a human being to communicate with an android and be unable to identify that the android, is in fact, non-human.



Catfishing/Fake personas are a devastatingly common thing across the internet at the moment, from very slight differences in somebodies personality between real life social interaction and internet interaction all the way through to 40 year old men/women pretending to be teen's and even children in order to meet up with them/groom them.




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